Dates: From November 2 to December 7
Throughout this course we will also work with students to develop an interactive project, from start to finish, which can then be revealed to a client. This way not only will we be working on the concept and theory, but we will also delve into the viability, budget, production, and function of the structure.
Pablo Álvarez Pelegero y Javier Mujica Torres
Dates: From November 19 to 27
Throughout this workshop focused on ‘Still Life’ we will cover everything from the origins of this photographic style to the different types of still life photography: from ‘arty’ to commercial and product photography. I will show you photographers, creative studios and set designers which are all benchmarks in this style. We will look at the key elements to develop this technique needed for commercial orders as well as personal ‘arty’ projects.
We will delve into the real production process of an order by looking at a client`s briefing, focusing on the analysis of this document to form an efficient strategy of our proposal.
We will learn how to make a counter briefing (Synthetic Visual Universe) highlighting the importance of the creative concept, storytelling and showing details with benchmark mood boards, set design, a range of chromatic pallets and finishing images
Lecturer: Álvaro Peñalta Durán
Dates : From December 3 to 11
This course is designed for the advance of art direction in the creation of a motion graphics piece. Following the methodology which is used in large international film and advertising studios when launching a concept.
Throughout this course students will develop the preproduction skills to carry out a real project, including all its different phases and steps.
Concluding with handing in and presenting your project by “pitching” your idea.
Lecturer: JM Blay
Dates: From November 04 to December 09
In this course we will study and analyze the creation of a BRANDMOVIE from its conceptualization to its execution. The course will have a practical part and a theoretical part.
In the theoretical part, we will review the concepts of Brandmovie creativity, abstraction in order to channel our creativity to create a cinematographic discourse linked to a brand. As well as to assess both the human and technical resources involved in putting an idea into practice.
In the practical part, you will learn the work processes for the realization of an audiovisual piece.
Lecturer: Nacho Sanchez, Director La Quadra
Dates: From November 5 to 13
In this workshop you will discover light as a raw material in light art installations, the paths you can follow to incorporate light into your creations, the most innovative materials and techniques and the new territories where light art is expanding.
You will experiment through the dissection, manipulation, modification and reformulation of lighting installations created “in situ” by Radiante. You will work on your creativity sketching, being inspired by the most current references and creating small prototypes on paper..
Lecturers: Francesc Ribes y Manuel Conde