Talk with with the designer Jaime Narváez and Berta Ferrer
BA Graphic Design & Digital Media
Module: The Politics and Failures of the Digital Revolution
Professor Celia Cuenca
On the 17th of December, the designers Jaime Narváez and Berta Ferrer participated as guests in the series of talks Politics and Failures of the Digital Revolution, organised by the module led by the teacher Celia Cuenca at LABA Valencia.
The talk, attended by final year Digital Media & Graphic and digital design students, explored how the digital age has profoundly changed our relationship with the physical book, as well as new ways of reading, writing and designing in this context.
During the talk, Ferrer and Narváez discussed on the evolution of the book as a design object, exploring how digital technologies have changed not only cultural consumption habits, but also practices of creation and distribution. The designers emphasised how the book has gone beyond being a container for text to become an object that fuses materiality and meaning, bridging the analogue past and the digital present.
This activity aims to invite students to question and debate the implications of the digital revolution, focusing on its policies, its advances and, above all, its failures. Through open dialogues, LABA Valencia encourages a critical perspective that combines design and academic reflection
Jaime Narváez, who holds a doctorate in Fine Arts from the University of Castilla-La Mancha, is the author of several experimental publications released by publishing houses such as Belleza Infinita, Phree and Terranova, as well as an essay on the publishing world entitled El libro tras el anuncio de su muerte (The book after the announcement of its death), published by Exit Publicaciones. He is a member of the Madrid-based professional collective La Troupe, where he works for clients such as the Museo Reina Sofía, MUSAC, Instituto Cervantes, Casa de Velázquez, Fundación ICO, Casa Árabe, RM, Turner and La Fábrica.
Berta Ferrer is architect of books. Graphic designer, architect, researcher, she is an expert in unconventional narratives and books that focus on their own materiality. With a PhD in Graphic Communication from the University of Reading (UK), her creative and academic work focuses on the possibilities of the physical book as a communication tool in the digital age. In addition to teaching and coordinating the Digital Media & Graphic and digital design courses at LABA Valencia, a large part of her work focuses on giving workshops and seminars at universities internationally that seek to challenge the conventions of reading and the materiality of the book.
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