«Professional Development» Visit by creative director Lorena Sayavera
Lorena Sayavera, creative director and founder of Sayavera Studio was in LABA Valencia on the 21st of November to have a talk with our 1st year students of the degree en Digital Media a as part of the Professional Development Module, with their teacher Silvia Florez.
During this talk, Lorena shared with the students the experiences that have positively marked her career as a designer and the path she has taken to become an art director who has positioned herself nationally.
In the conversation with the future designers of LABA Valencia, Lorena shared her expert vision about professional life in the design sector and generated in the students a motivation to develop in the creative environment.
We are grateful for this visit to Lorena Sayavera, a designer who in 2024 founded her integral design studio (branding, communication campaigns, digital product, animation, video, storytelling, etc), has had clients with great impact in Spain and the world, for example Samsung, BBVA Foundation, Prado Museum, Thyssen-Bornemisza Museum, Ministry of Education, among many other companies and entities.
Lorena is part of this cycle of visits in which professionals from the creative sector reflect with 1st year students on the search for clients, internal organisation or the beginnings of their individual careers, and other topics in this sense that will be dealt with in the programme of exchange of experiences.
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