Total number of hours: 24h
Nº of sesions: 6h
Nº of hours per session: 4h
Total number of days: 6
Session I: What is a brand movie?
We will study the concepts of Brand Movie, communication, the sender, the receiver and the channel.
We will continue to review concepts about creativity, inspiration and understanding, content and form.
Session II: Analysis and practical class
Session III: From abstract to reality I
We will analyze the narrative text and the format and the different levels of narration such as the soundtrack and the image that we create both shooting and in post production.
Session IV: From abstract to reality II
We will study production and its components, post-production and its variants, following the sound system and its elements and the broadcast.
Session V: Practical session
Creation of work groups and conceptualization of an idea.