Kicking off the project with the Digital Media students at LABA Valencia
UNIT Graphic Design Applied Practice Advanced
Professor Berta Ferrer
The second year students of the Digital Media degree at LABA Valencia were visited by Eduardo Fernández, beekeeper and manager of Miel Montgó, to introduce them to the company. For a month, the students will work on the design of the labels for their products.
Miel Montgó is a company that focuses its main activity on the production of 100% natural honey using traditional methods. It also promotes other services in order to maximise the use of the plantation and bees.
The session allowed the students to immerse themselves in the artisanal honey production process and to understand the importance of a brand image that reflects the authenticity of this type of product. Eduardo shared very interesting facts about the process and also brought a sample of honey to taste in class, giving everyone a small glimpse of the taste and dedication that characterises his work.
Thank you, Eduardo, for your visit and for inspiring our students.
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